谷歌新CFO承諾加強成本控制

2015/07/21 瀏覽次數:11 收藏
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  Google’s new chief financial officer on Thursday promised to bring greater discipline to the company’s cost controls, as well as to its ballooning capital spending on its most ambitious “moonshot” projects.

  The comments came as shares in the internet search company jumped almost 12 per cent in after-market trading, adding more than $40bn to its market value, after it topped most analysts’ earnings forecasts and met expectations for net revenues in its latest quarter.

  Financial analysts have looked to Ruth Porat, a former Morgan Stanley CFO, for a more Wall Street-friendly approach from Google, which pledged at its IPO more than a decade ago that it would keep its sights firmly set on the long term rather than on quarterly earnings.

  Besides keeping a closer eye on how the company prioritises its spending, Ms Porat said she was looking into extending Google’s financial disclosure. The company’s refusal to give more information about its ever-widening range of new businesses, even as its costs have risen and its growth slowed, has become as source of frustration on Wall Street.

  However, Ms Porat stopped short of setting targets that limit cost growth and expressed strong support for the financial objectives set by chief executive Larry Page, who has repeatedly brushed aside Wall Street’s concerns and stressed the growth potential in new markets ranging from life sciences to the “smart home” of the future.

  “To be clear, the priority is revenue growth, but pursuing revenue growth is not inconsistent with expense management,” Ms Porat said on a call with investors on Thursday.

  Google reported pro forma earnings per share of $6.99, up from $4.99 a year before, and higher than the $6.74 analysts had been expecting, amid signs that the inflation in its operating costs was moderating after recent quarters.

  Google used its latest earnings call to fight back against recent fears on Wall Street that YouTube has been losing ground to Facebook in online video. Total views on the site were up 60 per cent, the highest growth rate in two years, with mobile views doubling, Ms Porat said.

  Google’s gross revenues, at $17.73bn, came in slightly below analysts’ consensus view.

  周四,谷歌(Google)新任首席財政官露絲波拉特(Ruth Porat)許諾,要對公司的本錢掌握和最雄心壯誌的“Moonshot”項目賡續膨脹的本錢付出,實行更嚴厲的治理。

  在她做這番亮相之際,這家互聯網搜刮公司的股價在盤後生意業務中暴漲近12%,市值增長逾400億美元。此前,谷歌宣布了比來一個季度的財報,該公司紅利超越多半剖析師的預期,凈收入則相符剖析師的預期。

  金融剖析師們等待這位摩根士丹利(Morgan Stanley)前首席財政官能使谷歌變得對華爾街更友愛。在10多年前上市時,谷歌起誓將緊緊著眼於歷久、而非季度紅利。

  波拉特說,除更親密存眷公司付出的優先次序外,她還預備擴展谷歌財政表露的規模。谷歌謝絕就其賡續擴大的新營業表露更多信息(即就是在它的本錢已上升、增加已放緩之際),這讓華爾街覺得懊喪。

  但是,波拉特沒有設置本錢目的來限定本錢上升,並對首席履行官拉裏槧奇(Larry Page)設定的財政目的表現猛烈支撐。後者幾回再三對華爾街的擔心表現不屑,並誇大了從性命科學到將來“智能家居”等一系列新市場的增加潛力。

  “須要明白的是,最優先的是收入增加,但尋求收入增加與付出治理其實不抵觸,”波拉特周四與投資者通手機時說。

  谷歌的預估每股收益從一年前的4.99美元升至如今的6.99美元,高於剖析師此前預期的6.74美元。今朝跡象註解,經由比來幾個季度,該公司業務本錢的膨脹正在放緩。

  谷歌應用這次財報手機集會還擊了華爾街比來的擔心,華爾街最近一向擔憂YouTube在在線視頻範疇正在輸給Facebook。波拉特說,YouTube網站的總閱讀量增長了60%,為兩年來的最高增速,而挪動真個閱讀量翻了一番。

  谷歌177.3億美元的總收入略低於剖析師的共鳴預期。